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Communications for fundraising conference
Chaired by Louise Richards, Director of Policy & Campaign, Institute of Fundraising
Join us for a timely one-day conference to reinvigorate your fundraising through better communications skills, knowledge and confidence.
Meet other marketing, communications and fundraising professionals working across the sector, hear from funding bodies, communications experts and fundraisers about how good communications strategies can transform your fundraising.
- Demonstrate your impact powerfully and creatively
- Understand funders and how to tell them what they want to know
- Be creative, bold and improve your success rate
Sessions include:
- The fundraising landscape - Louise Richards, (Director of Policy & Campaigns, Institute of Fundraising)
- The psychology of giving - Mike Dickson (Author of 'Please Take One', Philanthropy Advisor and Founder of Whizz Kids)
- Fundraising but not as you know it: the digital frontier - Nick Aldridge (CEO, MissionFish : UK)
- Creative Campaigns - Speakers including: Richard Sunderland (CEO, Heavenly), Gareth Hydes (Head of Editorial, Children in Need) Julie Woods (Head of Corporate Communications, Oxfam)
- Morning Workshops - Relationship management, Events, Communications coaching for bid winning and Fundraising for news. Speakers including, CDF, Blackbaud, Maggie's Cancer Caring Centres, Community Newswire.
- Panel discussion: essential digital tools - Speakers including, Blue State Digital
- Mainstreaming fundraising - Martina Milburn (CEO: Prince's Trust)
- Hear from charities about the central role communication plays and their own innovative fundraising methods
- Funders explain the importance of 'telling the story' and what they are looking for.
- The importance of your online communications- what so stakeholders, funders and individual donors see when they want to find out more about what you do
- Utilising innovative tools and service- apps, mobile donations, collecting money online and social networks.
- Who are your fundraisers? Making sure your messaging is right internally so that all of your staff, volunteers, trustee and supporters are ambassadors for the organisation
- Find out from communications experts how to tailor your communications for your different fundraising audiences whilst maintaining a consistent message and tone
- Building and sustaining relationships with your funders and to keep their interest
- Original and powerful ways of demonstrating the impact funding makes
- Are you making the most of your trustees, supporters and stakeholders? Find out from high-profile trustees about the role they can have in your fundraising
- Creative, inspiring campaigns. Find out more about powerful fundraising campaigns and hear the people behind them, discuss ideas and development behind them
- How to raise awareness and support cheaply through the news. The Community Newswire team show you how to get coverage by making your fundraising stories newsworthy
Location Tags: London
